For years, bras have been designed to be sexy and pretty, and it seemed like function was an afterthought.
Most lingerie companies employed male designers creating bra styles without fully understanding how a bra is supposed to work.
ThirdLove and other companies are working hard to change this, offering supportive and functional bras without sacrificing style.
ThirdLove has been shaking up the scene since 2013, founded by Heidi Zak and her husband.
She was inspired to start ThirdLove because, like many women, she had a hard time finding bras.
Like many others before her, Zak could not find a balance between sexy and functional, often sacrificing one for another.
ThirdLove offers over 70 styles for women of all shapes and sizes.
Pros and Cons of ThirdLove Bras
- Multiple sizes
- Specialized fits
- Offers half sizes
- Limited color options
- Slow shipping
- Thin straps that are prone to slipping
Different ThirdLove Styles
ThirdLove offers options for women of all shapes and sizes. Here are some of the best sellers.
Perfect Coverage Bra
This bra offers memory foam that shapes and conforms to your body. It is ultra-thin and durable, offering a smooth finish that isn’t visible under clothing.
Lace Balconette Bra
This sexy style is lacy and offers just the right amount of lift.
It does plunge slightly, with cups that stop about halfway up the breasts.
The cups are lightly padded for extra coverage. Its wires are nickel-free, which is excellent for people with sensitivities.
Form Seamless V Neck
For those of you who love a good bralette, ThirdLove offers the Form Seamless V Neck.
This bra relies on a stretchy fabric for support. It is form-fitting with supportive cups, and it’s seamless.
Lace Contour Plunge Bra
This bra is perfect for low-cut, sexy tops. The frilly lace makes it sexy and girly, while its memory foam cups provide gentle lift and support.
You don’t have to sacrifice comfort for sexiness.
What to Remember When Buying a ThirdLove Bra
- Half Cup Sizes: Many women are in between sizes, and their bras don’t properly lift or support. ThirdLove offers half cups for those who are hovering in between cups.
- Take the Sizing Quiz: ThirdLove bras are designed for function and style. The designers consider everything from the strap to the hooks. The fit quiz asks you some basic questions about your body shape and needs, and then you get matched with some recommendations.
- Return it if You Don’t Like It: ThirdLove lets you return unwashed bras with the tags attached within 60 days, so if your bra doesn’t quite fit as you intended, you can exchange it for another one or just sent it back for a refund.
The ThirdLove Difference
One of the most common raves about ThirdLove is that its bras are incredibly comfortable.
They are barely noticeable under clothing and allow you to go about your business as if you weren’t wearing a bra at all.
Women of all sizes appreciate the variety of choices, including finding a bra with half-sized cups.
The founder of ThirdLove used to work in tech and takes the same analytical approach to bra design.
So there is a wide variety of shapes and styles. Unlike other lingerie brands, ThirdLove considers your breast shape and body type in its bra design.
Women who have often had issues finding well-fitting bras, like those with narrow breasts, wide-set breasts, and softer breast tissue, are generally optimistic about this brand.
You can pick the style and shape that suits your preferences.
If you want a lot of lift with no seams, there is an option for you. If you’re into heavily padded push-ups that add some va-va-voom to your look, there is an option for you.
ThirdLove isn’t perfect, but it has brought refreshing changes to the lingerie market.
This company designs with women in mind, considering every part of a bra that impacts its wearability.
Some of the bras are pricy, but they are durable, and with proper care, they will last. If you haven’t given this brand a try yet, hop on the website.